Aeton Lim

Aeton Lim is an accredited board director (Singapore Institute of Directors), globally experienced innovation consultant, business strategist, and advisor for Fortune 500 companies, regional giants and mid-scale firms. He advises clients on innovation, strategy, leadership, transformation, succession, governance, turnaround, growth, value creation and other critical topics for long-term success.

Aeton brings extensive consulting and forecasting experience on innovation and go-to-market strategies, particularly for leading,world-class clients in the Fast Moving Consumer Goods (FMCG) industry, both in Asia-Pacific region as well as other markets within Europe, the United States and Latin America.

In addition to his innovation consulting work, Aeton is a NielsenIQ award-winning Thought Leadership expert that regularly provides his perspective to Asia C-suite thought leadership pieces to help advance and shape perspectives. He is also an Honoree in the prestigious Global GreenBook Future List 2025, a recognition to his leadership, professional growth and helping to trailblaze the future of the industry. He also has the chance to glean learnings from LVMH around luxury topics. Aeton is currently undergoing INSEAD Executive Education on Business Strategy & Financial Performance.

Alongside that, Aeton is also the Next-Gen Asia-Pacific Leader whom drives the annual global Diversity, Equity and Inclusion (DEI) agenda and input to key business DEI priorities at the corporate level. Aeton have also helped NielsenIQ Singapore obtain Company of Good National Award from the nation’s President through advocating and promoting partnerships with commercial and non-profit partnership as a force to do good. As an example, he worked together with London’s deputy major of Business’s agency, London & Partners to enable organizational global capability enhancement.

Outside of work, Aeton is an accredited board director at the Singapore Institute of Directors that advocates for effective corporate governance, sustainability and transformation for meaningful change. He has also mentored non-profit leadership alongside board-level executives, providing guidance on growth direction.

Aeton is also a speaker on growth and innovation strategy, having presented at forums like Nanyang Technological University (NTU), National University of Singapore (NUS), Singapore Management University (SMU), Singapore University of Social Science (SUSS), International Society of Sustainability Professionals (ISSP), Global Supply Chain Council (GSSC), Temasek Foundation, Singapore Polytechnic Business School.

Aeton has lived in Asia for close to three decades and also have a base in Europe. He has served clients across the 6 continents.

Specialities: Strategic Analytics & Insights, Innovation, Strategy, Transformation, Marketing, Leadership, Digital, Artifical Intelligence, Neuroscience, Turnarounds, Asia & Emerging Markets, Go-To-Market Strategy, Innovation Portfolio Management, Business Models, Retail, Luxury.

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